Imagine yourself in line at your favorite grocery store. When you look around, you see a variety of products being offered to you: gum, candy, magazines, etc. These low-price items are always placed near the cashier because the grocery store knows you will have free time to consider buying them while waiting. The longer you wait and the cheaper the product, the higher chance there is of you deciding to add it to the rest of your groceries. This is a retail strategy known as Point-of-Purchase (POP) displays, and is an effective way to display sunglasses.There are many different ways to display sunglasses, but POP promotion requires different models than you would usually imagine. One of the most common methods is counter top eyewear holders. These models allow a customer to view products more quickly than most because of their size and location. Placing them on the counter top near the register puts them in the direct eye-line of those waiting, which makes sure that the customer is aware of them and will at least consider the products being offered. If you want to effectively display sunglasses in a POP case, simplicity and ease of use will help your chances of making an additional sale.Display sunglasses in a case, rack or holder that allows a customer to quickly view all of their options. Time is of the essence, so you may choose a model that holds all of the sunglasses on one side, directly facing the customer. These displays are even more effective when given a unique design, including the shape, material, and colors. Another option would be to offer a selection of merchandise on a rotating display, allowing someone to browse through even more sunglasses in a short time frame. However, it is important to not over-stock these cases since the customer could become overwhelmed by the selection. Also, a mirror should always be placed on the case or near it when you display sunglasses. This lets them see how they look without searching for another mirror.An effective way to display sunglasses in your store is the use Point-of-Purchase (POP) models, which allow you to promote your eyewear to customers quickly and effectively. Anyone who approaches the POP will be aware and curious of the selection you have conveniently provided for them. Choosing the right style of display for your business can make a POP display really stand out, so make sure you check out all of your options.
S&P 500 Biotech Giant Vertex Leads 5 Stocks Showing Strength
Your stocks to watch for the week ahead are Cheniere Energy (LNG), S&P 500 biotech giant Vertex Pharmaceuticals (VRTX), Cardinal Health (CAH), Steel Dynamics (STLD) and Genuine Parts (GPC).
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While the market remains in correction, with analysts and investors wary of an economic downturn, these five stocks are worth adding to watchlists. S&P 500 medical giants Vertex and Cardinal Health have been holding up, as health-care related plays tend to do well in down markets.
Steel Dynamics and Genuine Parts are both coming off strong earnings as both the steel and auto parts industries report optimistic outlooks. Meanwhile, Cheniere Energy saw sales boom in the second quarter as demand in Europe for natural gas continues to grow.
Major indexes have been making rally attempts with the Dow Jones and S&P 500 testing weekly support on Friday. With market uncertainty, investors should be ready for follow-through day breakouts and keep an eye on these stocks.
Cheniere Energy, Cardinal Health and VRTX stock are all on IBD Leaderboard.
Cheniere Energy Stock
LNG shares rose 1.1% to 175.79 during Friday’s market trading. On the week, the stock advanced 3.1%, not from highs, bouncing from its 21-day and 10-week lines earlier in the week.
Cheniere Energy has been consolidating since mid-September, but needs another week to forge a proper base, with a potential 182.72 buy point formed on Aug. 10.
Houston-based Cheniere Energy was IBD Stock Of The Day on Thursday, as the largest U.S. producer of liquefied natural gas eyes strong demand in Europe.
Even though natural gas prices are plunging in the U.S. and Europe, investors still see strong LNG demand for Cheniere and others.
The U.K. government confirmed last week that it is in talks for an LNG purchase agreement with a number of companies, including Cheniere.
In the first half of 2021, less than 40% of Cheniere’s cargoes of LNG landed in Europe. That jumped to more than 70% through this year’s second quarter, even as the company ramped up new export capacity. The urgency of Europe’s natural gas shortage only intensified last month. That is when an explosion disabled the Nord Stream 1 pipeline from Russia that had once supplied 40% of the European Union’s natural gas.
In Q2, sales increased 165% to $8 billion and LNG earned $2.90 per share, up from a net loss of $1.30 per share in Q2 2021. The company will report Q3 earnings Nov. 3, with investors seeing booming profits for the next few quarters.
Cheniere Energy has a Composite Rating of 84. It has a 98 Relative Strength Rating, an exclusive IBD Stock Checkup gauge for share price movement with a 1 to 99 score. The rating shows how a stock’s performance over the last 52 weeks holds up against all the other stocks in IBD’s database. The EPS rating is 41.
Vertex Stock
VRTX stock jumped 3.4% to 300 on Friday, rebounding from a test of its 50-day moving average. Shares climbed 2.2% for the week. Vertex stock has formed a tight flat base with an official buy point of 306.05, according to MarketSmith analysis.
The stock has remained consistent over recent weeks, while the relative strength line has trended higher. The RS line tracks a stock’s performance vs. the S&P 500 index.
Vertex Q3 earnings are on due Oct. 27. Analysts see EPS edging up 1% to $3.61 per share with sales increasing 16% to $2.2 billion, according to FactSet.
The Boston-based global biotech company dominates the cystic fibrosis treatment market. Vertex also has other products in late-stage clinical development that target sickle cell disease, Type 1 diabetes and certain genetically caused kidney diseases. That includes a gene-editing partnership with Crispr Therapeutics (CRSP).
In early August, Vertex reported better-than-expected second-quarter results and raised full-year sales targets.
S&P 500 stock Vertex ranks second in the Medical-Biomed/Biotech industry group. VRTX has a 99 Composite Rating. Its Relative Strength Rating is 94 and its EPS Rating is 99.
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Cardinal Health Stock
CAH stock advanced 3.2% to 73.03 Friday, clearing a 71.22 buy point from a shallow cup-with-handle base and hitting a record high. But volume was light on the breakout. CAH stock leapt 7.3% for the week.
Cardinal Health stock’s relative strength line has also been trending up for months.
The cup-with-handle base is part of a base-on-base pattern, forming just above a cup base cleared on Aug. 11.
Cardinal Health, based in Dublin, Ohio, offers a wide assortment of health care services and medical supplies to hospitals, labs, pharmacies and long-term care facilities. The company reports that it serves around 90% of hospitals and 60,000 pharmacies in the U.S.
S&P 500 stock Cardinal Health will report Q1 2023 earnings on Nov. 4. Analysts forecast earnings falling 26% to 96 cents per share. Sales are expected to increase 10% to $48.3 billion, according to FactSet.
Cardinal Health stock ranks first in the Medical-Wholesale Drug/Supplies industry group, ahead of McKesson (MCK), which is also showing positive action. CAH stock has a 94 Composite Rating out of 99. It has a 97 Relative Strength Rating and an EPS rating of 73.
Steel Dynamics Stock
STLD shares shot up 8.5% to 92.92 on Friday and soared 19% on the week, coming off a Steel Dynamics earnings beat Wednesday night.
Shares blasted above an 88.72 consolidation buy point Friday after clearing a trendline Thursday. STLD stock is 17% above its 50-day line, definitely extended from that key average.
Steel Dynamics’ latest consolidation could be seen as part of a larger base going back six months.
Steel Dynamics topped Q3 earnings views with EPS rising 10% to $5.46 while revenue grew 11% to $5.65 billion. The steel producer’s outlook is optimistic despite weaker flat rolled steel pricing. STLD reports its order activity and backlogs remain solid.
The Fort Wayne, Indiana-based company is among the largest producers of carbon steel products in the U.S. It engages in metal recycling operations along with steel fabrication and produces myriad steel products.
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STLD stock ranks first in the Steel-Producers industry group. STLD stock has a 96 Composite Rating out of 99. It has a 90 Relative Strength Rating, an exclusive IBD Stock Checkup gauge for share-price movement that tops at 99. The rating shows how a stock’s performance over the last 52 weeks holds up against all the other stocks in IBD’s database. The EPS rating is 98.
Genuine Parts Stock
GPC stock gained 2.8% to 162.35 Friday after the company topped earnings views with its Q3 results on Thursday. For the week GPC advanced 5.1% as the stock held its 50-day line and is in a flat base.
GPC has an official 165.09 flat-base buy point after a three-week rally, according to MarketSmith analysis.
The relative strength line for Genuine Parts stock has rallied sharply to highs over the past several months.
On Thursday, the Atlanta-based auto parts company raised its full-year guidance on growth across its automotive and industrial sales.
Genuine Parts earnings per share advanced 19% to $2.23 and revenue grew 18% to $5.675 billion in Q3. GPC’s full-year guidance is now calling for EPS of $8.05-$8.15, up from $7.80-$7.95. The company now forecasts revenue growth of 15%-16%, up from the earlier 12%-14%.
During the Covid pandemic, supply chain constraints caused a major upheaval in the auto industry, sending prices for new and used cars to record levels. This has made consumers more likely to hang on to their existing vehicles for longer, driving mileage higher and boosting demand for auto replacement parts.
Fellow auto stocks O’Reilly Auto Parts (ORLY) and AutoZone (AZO) have also rallied near buy points amid the struggling market. O’Reilly reports on Oct. 26.
IBD ranks Genuine Parts first in the Retail/Wholesale-Auto Parts industry group. GPC stock has a 96 Composite Rating. Its Relative Strength Rating is 94 and it has an EPS Rating of 89.
Ethical Skin Care – A Great Choice For Teens
You’re never too young to be concerned about the environment and other ecological issues. At a time when most young women are beginning to use skin care products and cosmetics, many companies are competing for their purchases. Many teenagers simply follow the mainstream and begin using products that are readily available and widely advertised. But others have chosen a different road: ethical skin care products.What is Ethical Skin Care?In general, companies who produce products using ingredients from only natural and sustainable sources can be thought of as producing ethical products. Another facet of ethical products involves not testing on animals. Packaging is important, too. Glass is a preferred packaging material as is recycled and recyclable plastic. The ingredients used in ethical products are generally certified organic, meaning that they are free from pollutants like pesticides and chemical fertilizers. In an era when irradiated and genetically modified ingredients are common, ethical products eschew these in favor of choices that are more natural. With no animal products, alcohol or chemicals or synthetics, ethical cosmetics and skin creams are less likely irritate the even the most sensitive skin.Ethical Skin Products for TeensTeenagers have special skin problems. Their skin is changeable and many suffer from oily skin and skin conditions like skin acne. Skin care lines like Face Boutique have completely rethought skin care and designed effective products that address acne and other skin problems. For example, some products contain prebiotics. Prebiotics help promote the growth of “good” bacteria and are thought to have a beneficial effect on some skin conditions. This makes them good candidates for use in natural skin care products for teenagers whose skin is often clogged and distressed.What’s Not in Ethical Skin ProductsEthical skin products generally do not contain petroleum products, parabens, sulfates or phthalates. Petroleum products like mineral oil clog the skin. Parabens are artificial preservatives. Sulfates are salts of sulphuric acid that can dry the skin. Phthalates are petroleum products that are used to make plastics like PVC. Finally, ethical skin treatment products do not contain GMOs. GMO stands for “genetically modified organism,” a substance who’s very DNA has be altered by scientific means.Using ethical skin care products is a great way for teens in the UK to support companies who choose to manufacture products in an environmentally responsible way.